Your Scalable Sales Leader. Without the Full-Time Price Tag.
Get the strategy and execution of a seasoned CRO for a fraction of the cost, and finally break through your revenue ceiling.
You’ve outgrown founder‑led sales, hate guessing at forecasts, and need a proven executive‑level system for the next growth chapter. You simply can’t afford another year of duct‑taped revenue/ sales operations.
Your CRM data is messy, the pipeline is lumpy, and the sales and marketing teams pull in different directions. You’re uncertain which lever fixes growth fastest. A business this good shouldn’t rely on hope & prayer selling.
| FRACTIONAL CRO ELITE | FULL-TIME CRO | |
|---|---|---|
| COST | $5K – $20K / Month | $250k+ salary, equity, benefits |
| RISK | Low (Easy to end) | High (Costly hire/fire) |
| EXPERIENCE | 27 years, $500M+ closed | Varies widely |
| FOCUS | Strategy & Execution | Often just management |
27 years in high‑stakes sales leadership; Rich Laster has lived the chaos you’re feeling, and has successfully led clients through it. $500 M+ closed, advisor to Investors & VC‑backed founders, architect of revenue systems that scale – we exist to align sales and marketing around your OKRs, and drive results that position you to scale up or exit & retire.
Grow
8 Hours Per Month (Remote)
$5,000/mo + 5% commission override
Structured Coaching, Sales & RevOps Alignment
Pipedrive CRM Audit & Realignment
KPI Dashboard (build/ review monthly)
Pipeline Hygiene Maintenance
Expand
16 Hours Per Month (Remote)
$10,000/mo + 5% commission override
Drive SalesOps Growth, & Streamline RevOps
Everything in Grow, plus:
Tactical Strategic Planning
Sales Comp Plan Design
SDR/ BDR Performance Coaching
Scale
24 Hours Per Month (Hybrid)
$20,000/mo + 5% commission override
New Markets/ Verticals, Position To Sell/ Exit
Everything in Expand, plus:
CRO Embedded in your C-Suite
ARR/ Risk Monthly Report
Sales Leadership Coaching
“The work was great but the actual coaching effect was impeccable. Rich brought energy, clarity, emotion, and strategy in ways I really needed it at the time.” – Amanda Sabreah, ThoughtFactory
We have trusted relationships to quickly deploy any immediate Fractional SDR or BDR role(s) you need to fill. Click here to discuss such a need immediately.
Ignore the need for strategy & infrastructure that sells, and you’ll keep:
- Losing deals no one is accountable for,
- Wasting executive time on sales firefighting, and
- Reporting numbers you can’t trust.
Every Quarter without a CRO‑grade system costs far more than a fractional partnership.
With Fractional CRO Elite you will reclaim the time you need to lead, instead of chasing revenue. You’ll trust every forecast and KPI dashboard. You’ll scale into new markets with confidence. You will secure the enterprise value your team deserves.
You can no longer afford to gamble on gimmicks!
Frequently Asked CRO Questions
Q: “How much of my time will this require?”
A: “We need 2-3 hours of your time weekly for alignment. We handle the rest. You get strategy updates, not day-to-day problems.”