Diversity & Inclusion: Profit Machine or Welfare Program

Let’s get right to it. Diversity & Inclusion programs do 1 of 2 things: positively impact the bottom-line of the business, or serve as a “we like women & brown people” PR campaign. The question is simple: what is the objective of the business? Calm down; there’s no wrong answer. If the business is looking to avoid the PR threat of looking racist or misogynistic in an era where media leans liberal, then a “we…

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