Scalable Revenue Realized
Seed and Series A CEOs are increasingly torn between hiring a full-time Chief Revenue Officer and engaging a fractional CRO model that protects cash while still building the foundation for scale.
Most early-stage CEOs understand the value of the CRM as a technology but, underestimate its potential as an indispensable strategic asset. #RevenueGrowth
Early-stage CEOs today face a harsh reality: what got you here… personal hustle and relentless deal-chasing, will not get you to your vision of being a Series B or to a sustainable, scalable company.
In today’s ruthless venture environment, Seed Stage and Series A CEOs face an increasingly subtle, but critical, threat: misdiagnosing the problem at the heart of their business.
At the Seed or Series A stage, sales is not a department, it is a lifeline, and the CEO is often its only custodian.
Ask any B2B early-stage founder or VC, and you will hear the refrain: “Our pipeline is hot; revenue is coming.” Yet with two decades of sales advisory across startups and public companies, the truth is painfully clear…
The gold rush era of inbound-only growth is over. Seed and Series A founders are increasingly forced to confront the hard question:
Widespread digital fatigue among buyers, coupled with compressed sales cycles and the proliferation of impersonal AI-driven personalization, is eroding trust in traditional outbound strategies.