Ready to Scale? An Expert Fractional CRO means 15%+ Lead Conversion for 10+ Employee Businesses.

Is your small business growth limited by personal relationships instead of a scalable sales infrastructure? As your company expands, you need more than just connections – you need a scalable sales system that drives predictable revenue. That’s where the 26-year Fractional Chief Revenue Officer (CRO) expertise of Rich Laster comes in.

At growexpand.com, we understand the challenges of scaling a growing business. Using our E.D.G.E.™ revenue growth process, we will provide the expertise you need to build a robust sales infrastructure that can handle increased demand without compromising efficiency.

Our Fractional Chief Revenue Officer (CRO) Elite service delivers A Clear Plan to Turn Relationships into a Scalable Sales Engine Without Hiring a Full-Time Executive.  We will:

✅ Develop & Execute a Scalable Revenue Growth Strategy – a custom sales roadmap to drive sustainable growth.
✅ Optimize Sales & Marketing Alignment – Your teams will work together seamlessly to generate and convert leads.
✅ Build a High-Performing Sales Infrastructure – We design repeatable, measurable sales processes that fuel long-term success with your existing sales team. [Our DealGen SDR’s available as needed]
✅ Increase Predictable Revenue – Transform ad-hoc, relationship-driven sales into a structured, scalable system.

You get a CRO-level expert without the full-time cost—so you can grow faster, with less risk. Act Now; “growing” is not scaling →

Meet Rich Laster – Your Elite Fractional CRO

With over 26 years of sales experience, including 19 years in sales leadership and 13 years in business development consulting and strategic planning, Rich Laster is your go-to expert for revenue growth. His track record speaks for itself – from doubling branch revenue in the banking industry to serving as the Fractional CRO for America’s fastest-growing management consulting firm, Rich has consistently driven results for his clients’ businesses.

Rich isn’t just about sales; he’s about empowering business owners to achieve repeatable and scalable success. He understands that sales revenue is the lifeblood of business growth, and he’s committed to helping you unlock your business’s full potential.

Examples of our past success:

Empower your business. Realize your potential. Achieve scalable success.